National Building News was founded in
1964 by a manufacturer who wanted to “beat the competition” by reaching the
architect/engineer before they started “plans and specs.”
He soon found he could do even better if
he reached the owner while the project was a mere “twinkle in his eye.” That
way he found he could become owner-preferred for all his buildings, whether new
It wasn’t long before he realized
architects themselves, as well as their consultants and contractors wanted to
reach the owner at this early pre-design stage. Not only to avoid the expensive
bidding process but to get involved in the renovation of his existing
buildings, which in many cases proved to be an even bigger opportunity.
And so he founded National Building News
to publish Design Opportunities, “DO.” Here is what his subscribers are saying.
are primarily focused on higher education clients and projects. It
is important for us to know about projects several months in advance so we
can set up meetings with them so we can meet and greet the 'key' individuals at
“I have not seen another resource that covers both public and
private work so clearly.”
We want to be the early bird so we
subscribe to the Daily Edition of Design Opportunities.
is a unique publication as most only focus on public projects, which is not our
primary market. It is nice to see private development listed!”
gives my company a jump start as to where to focus our marketing efforts
to build the relationship now so the work in the future can be ours."
don’t chase advertised projects unless a relationship is developed and we know
it’s coming, but this lets us know what is going on outside our area of
focus and whether we should be looking at new areas.”
“Information of high quality and in a ‘quick read’ format.”
a great publication. We did not know there were so many other opportunities
so close to us. Thank you for pulling it together.”
find DO useful because: It is a source of real leads, not a collection of
old news stories.”
provides me with just the information I need. I don’t have to spend valuable time looking for the data pertinent to me.”
You really meant it when you said it costs less than coffee and donuts each
“I’ve already landed a job from “DO” which means I paid
for it for a lifetime.
a manufacturer I am always looking for ways to thank the Spec-Writer who
specifies my products. “DO” is the ideal way to say “thank you”
Why? 1. My name as the donor appears on every page. 2. It cost me nothing
because my subscription is extended by the same number of months. 3. The person
or firm receiving my “thank you” might land the project of a lifetime from a
Pre-Design lead in “DO.”
Is “DO” right for you? Try this quiz to find out.
here to take a one month free trial
subscription and become “owner-preferred.”